SCOTT GALLOWAY: Walmart’s new membership program is $400 billion off from being a real competitor to Amazon Prime. But there’s a simple approach that could make them a formidable rival.

SCOTT GALLOWAY: Walmart’s new membership program is $400 billion off from being a real competitor to Amazon Prime. But there’s a simple approach that could make them a formidable rival.

Scott GallowayProf G 18 hours ago

FILE PHOTO: A Walmart sign is pictured at one of their stores in Mexico City, Mexico March 28, 2019. Picture taken March 28, 2019. REUTERS/Edgard Garrido
Walmart announced that it will be rolling out a new membership program to rival Amazon Prime. 
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  • Scott Galloway is a bestselling author and professor of marketing at NYU Stern.
  • The following is his recent blog post, republished with permission. It originally ran on his blog, “No Mercy / No Malice.”
  • Galloway says that Twitter’s announcement of a new subscription-based platform, Gryphon, is a great move for the social media platform, as it will allow users to connect free from bots and the typical Twitter “toxicity.”
  • He also criticizes the behavior of VC’s on new social network Clubhouse, where some loudly claimed that New York Times journalist Taylor Lorenz was biased in her tech coverage.
  • Galloway reviewed Lorenz’s 25 most recent articles, and found that the majority of them portrayed technology and tech founders in a positive light.
  • Visit Business Insider’s homepage for more stories.

Few firms counterpunch like Walmart. “Innovation” has a new, first-of-its-kind feel. But most stakeholder value is a function of firms benchmarking, copying, or stealing other firms’ great ideas: improving them, putting more wood/capital behind the arrow, or placing it o

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